Long conversations
with people who build things.
Interviews with business owners and the people who build the tools they run on about what actually works — the unglamorous systems behind businesses that keep growing.
Business owners, not gurus.
Owners who have done it
People who built the thing they are talking about — a book, a piece of software, a business — not people selling a course about it.
The systems underneath
The software, the people and the follow-up they would not run a week without.
The parts nobody posts
The expensive mistakes, in detail, from people willing to say them out loud.
Every episode below. Watch the interview, then go get their book or their tool.
Personal Brand & Marketing
Interview with Lewis Howes
Author of LinkedWorking
From the publisher
LinkedIn works. It actually works incredibly well. For those who know how to harness the power of this internet phenomenon, it opens the door to amazing opportunities, a world of new contacts and a plethora of potential success.
If you want to take advantage of LinkedIn, there are no secrets, tricks or magic. The key is to simply approach this online experience in the same manner as you network in the real world.
In LinkedWorking, a networking expert and a LinkedIn guru join forces to show you how to position yourself on LinkedIn to capitalize on extraordinary opportunities, identify the connections that generate remarkable additional contacts, take the specific actions that create unparalleled success, and gain far more from your networking — all by practicing the same habits you already use in everyday life.
LinkedWorking will revolutionize how you network online.
Interview with Tamar Weinberg
Author of The New Community Rules: Marketing on the Social Web
From the publisher
Blogs, networking sites and other examples of the social web give businesses a largely untapped marketing channel for products and services. But how do you take advantage of them? The New Community Rules explains how social web technologies work, and the most practical and effective ways to reach the people who frequent these sites.
Written by an expert in social media and viral marketing, the book cuts through the hype and jargon to give you intelligent advice and strategy for positioning your business on the social web, with case studies showing how other companies have used the approach.
It covers blogging and microblogging and how to use applications like Twitter to build brand awareness; the art of conversation marketing and why social media thrives on honesty and transparency; managing and enhancing your online reputation; tapping the increasingly influential video and podcasting market; and which tactics actually work — learned from what other marketers have already tried.
Many consumers now use the web as a voice. This shows you how to join the conversation, contribute to the community, and bring people to your product or service.
All Things Technology
Interview with Blair Williams
Developer of the PrettyLinks WordPress plugin
From the developer
Build a link-in-bio page inside your WordPress site that showcases every affiliate offer, product display and PrettyPay™ checkout link you promote.
Drag and drop your layout, customize it to your brand, and track every click back into your PrettyLinks dashboard — where the rest of your link strategy already lives.
Money, Property and Protecting What You Build
Interview with Alexis Martin Neely
Author of Wear Clean Underwear
From the publisher
Now that you are a parent, wearing clean underwear when you leave home simply is not enough. You have planned birthday parties, playdates and education — but have you adequately planned for what would happen if you were in an accident?
What happens in the first 24 hours while officials locate your family members and arrange for your children’s care? Are your plans sufficient to keep your children with people you know and trust during those critical hours? And what about your money and your home? Will your legal documents keep your family together, or tear them apart?
In an easy-to-read story format, Wear Clean Underwear takes you on a journey to discover, in fast and simple terms, exactly what will happen based on your current plan — and what happens if you do not have one. It shows you how to avoid unnecessary taxes and a broken-down court system, and guides you to transfer your values, love and support to your children and loved ones with ease.
Interview with Paul Damazo
Author of 80 Proven Ways to Become a Millionaire
From the publisher
You will learn how to be like Arkad, the richest man in old Babylon, who was rich, generous, and whose wealth increased faster each year than he spent it. How newlyweds can be worth $10 million twenty years from their wedding day. Two simple investments that pay 100% per year for life. How to become a millionaire even if you are starting late. How to have your money work hard for you rather than you working hard for your money. And how to build multiple streams of ongoing income, even in retirement.
The book covers finances from the womb to the tomb and offers significant financial solutions and options, whatever your situation — single, married, divorced, parent or not. It teaches you to take charge of your own financial future, and it can change the financial life of your children and grandchildren too.
If every person could get out of debt, save and invest for themselves, and make the choice to be rich, their lives would change significantly. There would be a snowball effect that would change this country: more savings, which creates more jobs; less government spending on taking care of people, which means lower taxes, which means more money in your pocket.
We are always looking for interesting people.
A few quick questions so we can make it a great conversation — takes under two minutes.
If you run a business and have a story worth telling — especially an expensive lesson — get in touch. The best episodes are the honest ones.
Want to come on the show?
Tell me the story you'd want to get into. I read every one of these myself.